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Advanced Analytics

We transform everyday gym data into clear, actionable insights that help operators retain members longer, reduce churn, and run smarter facilities.

Advanced Analytical Insights That Drive Smarter Decisions

We transform facility, member, and business data into advanced analytical insights that help operators understand performance, anticipate change, and act with confidence. By analyzing how members use your space, how revenue flows through your business, and how your location performs within its market, we deliver clarity where spreadsheets and surface-level reports fall short.

Facility Utilization, Measured Precisely

Understand how every square foot of your facility is actually used.

Our analytics reveal:

  • High- and low-utilization zones across the gym
  • Peak and off-peak usage by time of day and day of week
  • Congestion patterns that impact member experience
  • Underutilized areas that represent missed opportunity

This allows operators to optimize layouts, staffing, equipment investment, and cleaning schedules based on real behavior—not assumptions.

Member Behavior & Engagement Analysis

Retention starts with understanding how members engage over time.

We analyze:

  • Check-in frequency and consistency
  • Engagement trends across new, active, and declining members
  • Behavioral signals that indicate churn risk
  • Usage patterns correlated with long-term retention

These insights enable proactive outreach, smarter onboarding strategies, and targeted engagement before a member disengages.

Business & Revenue Intelligence

Connect operational data directly to financial performance.

Our platform correlates:

  • Check-ins and attendance with revenue trends
  • Membership growth and decline by location
  • Class and amenity usage against ROI
  • Pricing and utilization patterns over time

This gives leadership visibility into what’s driving revenue—and what’s quietly eroding it.

Market & Location-Level Analysis

Performance doesn’t exist in isolation.

We provide insights into:

  • Market saturation and competitive density
  • Location performance relative to surrounding demand
  • Growth opportunities across regions or neighborhoods
  • Expansion and consolidation signals backed by data

These insights support smarter decisions around expansion, pricing strategy, and long-term planning.

DISCOVER GROE IMPLEMEntations

We create thoughtful, user-centered solutions through design, development, and illustration—built to solve real problems.